An advertising campaign against Labor's plan to force cigarettes to be sold in plain packets from mid-2012 will be launched on Thursday by newsagents, convenience stores and service stations.
The ad blitz by the Alliance of Australian Retailers, which will include TV commercials from Sunday, is funded 100 per cent by the country's three cigarette
Health Minister Nicola Roxon, who claims the Liberal Party could be behind the $5 million campaign, said Mr Abbott was looking like the "Marlboro man".